THE COMPANYBack in 1998, through prudence and foresight, the inventors realized that the gift card market was going to be very important in the near future. In 1998, while the general public had yet to widely hear about stored value gift cards, the inventing team was busy researching and perfecting an ATM card distribution system. Once completed... the team sought a government patent (which was obtained). The patent was granted regarding the dispensing of non-cash media through the ATM cash tray. Because gift cards and non-cash media cards were still in their infancy... the patent was not brought to market immediately... but the inventors closely held it, while it "secretly" grew in value. Back in 1998, not many people considered identity theft protection and anonymous gift card spending... but the environment evolved, and circumstances in 2005 now present the "ideal" opportunity to meet the billion dollar per year consumer demand for stored value cards. The time has come to "unveil" this patent and VAROS holdings was selected to do the preliminary market introduction work. As a result of this... two entities came into being. 1. The inventors formed a patent holding corporation. This corporation would protect the patent itself and have the means to offer licensing rights. 2. VAROS Holdings LLC formed Better ATM Services to market the patent As a result of this, a new corporation was desired to have 100% of the company placed under its direct control and all parties agreed to exclusive contractual relationships and leadership roles in this new corporation... the result was Better ATM Services Incorporated. With this new structure, it's now possible to bring in additional executive talent. A new Arizona corporation was formed so that the stock share would be adequate for the stockholders and to the potential investors. This would also allow the marketing team and the patent holders to come under one management umbrella... comprising a board of directors and an executive board and by working together, they produced a unified complete business plan. The new corporation combines the "best of both worlds" by allowing the patent team and the marketing team to freely share ideas while everyone stands to benefit equally. Control of the new corporation will be by the board of directors and corporate officers. The daily operations have been given to Todd Nuttall, Tom Honey, Daniel Oberan, Derek Cook and Aaron Vaughn, and our support crew. BETTER ATM SERVICES INC.Dispense Plastic Stored Value Cards From The ATM Cash Tray Our unique, straight-forward technology utilizes the existing equipment inside the ATM... no massive parts to buy or added machines. Better ATM Services eliminates all the hassles and gets straight to the business of simply distributing non-cash media to ATM customers.
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